Experience Design & Strategy. Design for Impact.

Business models, markets and customer journeys are changing rapidly, especially now with the raise of AI. This calls for new, innovative and functional concepts that can quickly adapt and generate value.

Data, insights and empathy for the challenges and goals of your users, and also of your organisation, are the foundation we use for making the right decisions. We identify action points and use proven methodologies to develop solutions that have an immediate effect and generate value. We make complexity simple and reduce barriers.

Learn, Understand, Specify

What is your goal as an organisation or business? Who are your users and what are their needs? Building on joint insights, we methodically develop models like personas and user journeys.

• Researching and interviewing users (user research)
• Persona design
• User and customer journeys
• Business and market research
• Data collection and analysis (qualitative and quantitative)
• User stories

UX Concepts

We give your strategy a structure. This way we make sure, that your users find what they need fast, intuitively and without barriers. And you achieve your goals.

• Ideation
• Information architecture
• Content planning and modeling
• Content-first approach, content strategies
• User and customer journey mapping
• AI Use Case identification
• Wireframes and rapid prototyping
• Interaction design and UX writing
• Technical innovation

UX/UI Design

The visual appearance of your platform should reflect your brand and clearly convey your key messages, and should continue to evolve as your brand does. We combine visual branding with a high degree of usability - across all touchpoints.

• Moodboards and mockups
• User interface designs
• Design systems and living style guides
• Video, image and graphic design
• Animations
• Accessible interfaces

UX Reviews & Audits

Through continuous testing, analysis and learning, assumptions turn to reliable data. We optimise the user experience and thus ensure positive effects on your KPIs.

• UX expert design and usability and accessibility audits
• Usability testing
• Quantitative data analytics
• Qualitative user testing of design and content
• Technology reviews

For the Relaunch of our corporate website, Amazee Labs worked with us in all relevant disciplines from user research to content strategy and visual design. Constantly keeping user needs and client goals at the core of the process and delivering creative, effective solutions was, what stroke us most.

- Susann Davis, Sonova AG