Experience Design

Rapidly changing business models, markets and behaviours demand creative, innovative, and functional concepts that go beyond advertising.

Our global team designs marketing and communication solutions, experience platforms, new products, and services for the digital world. We add value to your business model by crafting holistic user experiences that are effective, user-centric, creatively designed and state-of-the-art.

Research and interpretation

We gather insights on your business model, market and goals, as well as your users and customers. From there we focus on interpretations that consider both, helping you to discover your full digital potential. This process includes:

User and Customer Research and Interviews
Service Design Thinking Workshops
Business and Market Insights
Target Group Analysis
Data Analysis
Requirement Engineering
Persona Development

Ideation and UX concepts

Based on the gathered insights, we generate and refine as many ideas as possible, we drive innovation and focus on what is truly important. Starting with the content or key messages needed to reach your goals, we design structure, user interaction, and presentation. We do this through:

Brainstormings and Ideation Sessions
Information Architecture
User and Customer Journey Maps and Flowcharts
Accessibility Concepts
Content Strategies
Prototyping and Wireframes
Early User Testing

User Interface and Brand Design

We will support you in making your digital branding strong and intuitively understandable across multiple touchpoints. Your corporate design will be carefully implemented in the digital world – applying accessible, easy-to-use, and thoughtfully crafted user interfaces and interaction design concepts.

User Interface Design
Digital Brand Design Language and Style Guides
Video, Imagery and Graphic Design Styling
Interaction Design
Motion Design
Accessibility Design
High Fidelity Prototypes

Incremental transformation

Based on the initial UX design work, we constantly iterate and improve. We track learnings based on data and user insights. This enables us to make the design even more forward focused and successful.