Essence of a web week: issue 130

Amazee Labs Current Affairs

Design

Adobe’s new Moleskine will digitise your drawings
Opposites attract. At least these two companies couldn’t be more opposite, but yet teamed up to create something unique. The notebook and journal producer Moleskine made a joint effort with the software company Adobe and created an app that lets you digitise your drawings to work on them with Photoshop or Illustrator. While this is cool, it’s not really a first - Moleskine already partnered with Evernote back in April 2014 for a similiar purpose.

QUIZ: What font are you?
Ever wonder what you would look like if you were a font? Me neither but it is fun to find out anyway.

15 innovative food and drink packaging designs
You eat with your eyes first, so they say. Here are some examples of food packaging done right.

It’s a personal thing

personalization
Personalization can be a way to reach your consumers, if it’s done right.

KLM Surprises Passangers with Personal Messages from Friends, Family on their Headrests
Recently the airline surprised some of their passengers with personal messages of their loved ones. The Cover Greetings campaign was part of a series of campaigns where KLM shows that they understand that travelling is as much an emotional journey as a physical one.

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