Launching Forever Chocolate
We are happy to announce the website launch of Forever Chocolate, providing Barry Callebaut with a platform for their initiative to make sustainable chocolate the norm by 2025.
Barry Callebaut is the world’s leading manufacturer of high-quality chocolate and cocoa and considers a sustainable production the only way through which it can continue to thrive as a company.
To succeed with this ambitious plan by 2025, Barry Callebaut has set the following goals:
eradicate child labour from our supply chain
lift more than 500,000 cocoa farmers out of poverty
become carbon and forest positive
have 100% sustainable ingredients in all of our products
The new site was built in collaboration with London based communication agency SalterBaxter. SalterBaxter designed the report with reference to Barry Callebaut’s annual report which is built and published by Amazee Labs. The new report includes certain graphical elements which can optionally be replicated in any upcoming annual report.
Based on the uniform design with big, colourful hero elements and beautifully displayed data the information is easily comprehensible. In addition to its responsiveness, the use of animations adds a lively appearance to the site. To achieve this, the Drupal module "Paragraphs" was used to build all media & text options. From a content editor point of view, this means that anything can be reused anywhere. It is also very easy to replicate selected features for future annual reports.